Faculty Of Languages Graduation Project 2018 - 2019
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Item Alteration and Addition in the Light of the Translator’s Invisibility : An Application to the Movie Frozen(October University of Modern Sciences and Arts, 2019) Adel Adel Abdelfatah Soltan, MariamWhen translating a text from one culture to another, there exists the problem of the different linguistic and cultural aspects between the two cultures. The literal translation of texts from the source culture may lead to incomprehensibility in the target text. This paper aims to investigate the translation strategies of addition and alteration in the movie Frozen using Venuti’s theory of the translator’s invisibility. The translation of the movie Frozen from English into Arabic will be investigated using this theory and these strategies. This is a qualitative and quantitative research utilizing content analysis, comparison, and quantitative data as research tools. A comparison between the original text Frozen and its target text will be incorporated to show instances of alteration and addition as strategies to attain the concept of the invisibility of the translator. The research concludes that alteration and addition are necessary to achieve comprehensibility and acceptability in translation, and to bring the text closer to the target text receivers’ culture.Item Analyzing Egyptian EFL Secondary Stage Learners’ Grammatical Errors in Writing(October University of Modern Sciences and Arts, 2019) ElZahraa Hussein, FatmaThis study aimed at finding the most common grammatical errors committed by Egyptian EFL learners in writing. In order to achieve the aim of the current study, a random sample of thirty Egyptian EFL secondary stage students was selected from Dar El Taryba School. A writing diagnostic test adopted from Cambridge English preliminary teachers’ handbook and Euro exams B1 webset was used as the tool for the current study. The test consisted of three questions, and the study participants were required to answer all the questions of the test. The study results indicated that more than 90% of the study participants committed grammatical errors in their writing related to wrong tenses, incorrect subject-verb-agreement while 60% of the students committed grammatical errors in their writing related to the wrong use of comparative and superlative forms. Based on the study findings, the hypothesis was partially confirmed and partially refuted. However, the study findings cannot be generalized as the study was a small scale one that was conducted on a random sample of only thirty Egyptian EFL secondary stage students in only one Egyptian school. Therefore, it is recommended that it would be better to conduct larger scale studies in the Egyptian context in order to ensure the reliability of the findings. According to the study results, it is suggested that EFL teachers should integrate the writing classes with the grammar classes in order to help EFL learners overcome such grammatical errors in their writingItem Analyzing the Efficiency of the Translation Brief in Translating Electronic Commerce Websites: A Functionalist Skopos Approach(October University of Modern Sciences and Arts, 2019) Mamdouh, AmrThis study aims to investigate the effect of the translation brief on the quality of translation by translation major students. The problem is that previous studies showed that in the real practice of translation, many translation task providers (agencies, clients) do not provide the translators with a brief to guide them and ensure the purpose of the translation is clear. Accordingly, this situation represents an obstacle for translators in general and translation students in particular who are on their way to the translation market. This paper adapts translation-oriented model of text analysis by Christiane Nord (1991), to analyze source texts on an e-commerce website, to establish the purpose of this translation, and therefore adapting it in a brief. This type of translation (e-commerce translation) is chosen because it is one of the main types that a new translator in the market will find available. Further, a sample of translation major students are chosen to perform two translation tasks, first without a brief and then with one, to examine the effect of the brief on the quality of translation and achieving its purpose. The present researcher hypothesis that when translating with a brief the performance will improve, which is proven by the results of the tasks, as their percentage of achieving the purpose improved by 100%Item The cover page, figures, tables, references and appendix are excluded from the word count(October University of Modern Sciences and Arts, 2019) Mohamed Kamal, SaraThis study aimed at finding out the perceptions of university level EFL students and instructors concerning online courses quality and effectiveness. To achieve this aim, a random sample of thirty EFL university level students was selected from three different faculties at MSA University. Also, a random sample of fifteen instructors from three different levels of English courses was selected to conduct the current study. The researcher designed a questionnaire and a structured interview, and they were used as the research tools after ensuring their reliability and validity. The questionnaire consisted of five questions while the interview consisted of six questions. The study participants were asked to answers the questions according to their perceptions. The findings of the study revealed that both the study hypotheses were partially confirmed and partially refuted. The majority of EFL university level instructors and students who participated in the current study believed that online EFL courses are effective and of reasonable quality. Bearing in mind the fact that this was a small scale study conducted on only thirty students and fifteen instructors in one Egyptian university only, the results might be different if the same study was conducted on a larger scale. Therefore, it is suggested that larger scale studies should be conducted in the Egyptian context to obtain more reliable results. Based on the study results, it is recommended to conduct experimental studies to investigate the effectiveness of varied online courses. In addition, more training should be provided for instructors who teach online courses to better meet the individual needs of their EFL students.Item A Dream or A Dystopia : Application of The Theory of Dystopia on Modern Television Shows(October University of Modern Sciences and Arts, 2019) John Mina, ChristinaRealizing that the future may not always hold what people usually expect has driven a lot of writers into considering the future as a doomed dystopia. A dystopia is a corrupted post- apocalyptic world that is undesirable and frightening, considering the history of humankind, such a description does not seem far from the reality inflicted by wars and destructive technology. This study aims to compare between episodes from the series Black Mirror and episodes from the animated sitcom The Jetsons in order to figure out the hidden subliminal dystopian atmosphere in The Jetsons and analyze the dystopia of Black Mirror. It also verifies the notion that despite the negativity shown in the episodes it is mostly the negative outlook of the writers themselves and not necessarily based on facts, as they are sometimes influenced by the works of previous content creators that portrayed a similar depressing image. To the researcher’s knowledge a similar study has not yet been conducted and leaving this topic without discussion would result in the misconception that the future is unavoidably horrifying with all the technology that it may offer. The dissertation attempts a comparative analysis of dystopia in futuristic worlds through the selected television series in question, to understand the minds of the scriptwriters and their predictions on the misuse of coming advanced technology. A close textual analysis contrasting the ideas of the utopian world of Plato, is applied and focuses on the similarities and differences in the events and the characters of the two drastically diverse works. The findings and the conclusion of the study point at the fact that there is still hope for a better future because although many previous authors believed the future would be horrible it still did not turn out as bad or as messed up as they had expected.Item The Effect of Salespeople on the Consumer decision-making in Egypt(October University of Modern Sciences and Arts, 2019) Mohamed Riad Mohamed, AyatullahThe Effect of Salespeople on the Consumer Decision-making in Egypt Due to the vital importance of the behavior of consumers and their purchase decisions as well as the impact of those on the profitability of any organization, the attention of everyone in this field had been directed towards this topic. Good marketing depends on a comprehensive knowledge and understanding of the behavior of consumers. The subject of consumer purchase decision is of great concern because people in Egypt and everywhere make buying decisions every day. Thus, several aspects in this area need to be studied in order for consumers to buy the products that match their styles of living. Furthermore, other aspects need to be considered by marketers, salespeople, organizations in order to understand how to compete with other brands as well as which customers to target. This dissertation aims to investigate the important factors that affect the consumers decision making as well identifying the role of the salespeople and their great influence on the decision making of consumers in Egypt. The study is carried out employing a quantitative method of data collection using an online survey on 120 of the Egyptian consumers to study the several factors that affect their decision making as well as the significant influence of the salesperson on their buying decision. The research design is based upon a descriptive study between the effect of salespeople on the consumer decision making. The findings prove that salespeople negatively affect the Egyptian consumers. According to the conducted online survey on consumers, the researcher provided that the Human Resources managers in Egypt who play the role of the selection in any company should focus their scopes on hiring salespeople with the attributes of sincerity, honesty, not pressuring consumers, asking 3 clarifying questions, presenting accurate information as well as approaching the consumers when needed. The Effect of Salespeople on the Consumer Decision-makingItem Identity and Feminism in Translation: A Multidisciplinary Approach to Maya Angelou and Nazik Al Malaika Poetry(October university for modern sciences and arts, 2019) Mohamed Abdallah Sherif, BasmaFeminism and identity are controversial concepts where they can meet and diverse at different points within poetry compared to its translation. The role of feminism in asserting one individual identity or even collective identity represents a problematic area of study in translation. Sociocultural approaches in translation studies vary in their techniques of translating different texts in the light of their interrelations with identity and feminism. The present study aims at exploring the relationship between identity and feminism in the original productions of Maya Angelou and Nazik Al Malaika selected poems and their translations using a multidisciplinary approach that combines between post colonial and gender based studies. The theoretical framework of this study is based on Sherry Simon (2005) and Gayatri Spivak (2004) theories of translation in relation to identity and feminism. This paper is a qualitative theoretical research that uses content analysis and comparisons as research tools. It concluded that the analysis and discussion of data have proved that identity and feminism are inseparable due to their absolute and essential connectedness that is emphasized by the fact that each concept of them completes and confirms the other. As a recommendation, translation should reflect the intersection of identity and feminism instead of their diversities in order to assert the writer point of view.Item Identity and Feminism in Translation: A Multidisciplinary Approach to Maya Angelou and Nazik Al Malaika Poetry(October University of Modern Sciences and Arts, 2019) Mohamed Abdallah Sherif, BasmaFeminism and identity are controversial concepts where they can meet and diverse at different points within poetry compared to its translation. The role of feminism in asserting one individual identity or even collective identity represents a problematic area of study in translation. Sociocultural approaches in translation studies vary in their techniques of translating different texts in the light of their interrelations with identity and feminism. The present study aims at exploring the relationship between identity and feminism in the original productions of Maya Angelou and Nazik Al Malaika selected poems and their translations using a multidisciplinary approach that combines between post colonial and gender based studies. The theoretical framework of this study is based on Sherry Simon (2005) and Gayatri Spivak (2004) theories of translation in relation to identity and feminism. This paper is a qualitative theoretical research that uses content analysis and comparisons as research tools. It concluded that the analysis and discussion of data have proved that identity and feminism are inseparable due to their absolute and essential connectedness that is emphasized by the fact that each concept of them completes and confirms the other. As a recommendation, translation should reflect the intersection of identity and feminism instead of their diversities in order to assert the writer point of viewItem International labor pool and the effect of diverse identities On job performance: An Application on “KLM Royal Flights in Netherlands”(October University of Modern Sciences and Arts, 2019) Ahmed Mohamed Ibrahim, AllaaThe aim of this research paper is to measure the identity of people who traveled to Netherlands and also to measure the effect of diverse identities in the work place on job performance of the workers. The researcher chose this topic because of how important is identity as it shows the person’s culture, language and traditions. Therefore, diverse of identities and how it effects on job performance. A two surveys were filled in Netherlands to measure the identity and the second was to measure the effect of diverse identities in the workplace on job performance. The methodology used was surveys to measure the identity and also to measure the diverse of identities and how that effect on job performance. The questions of the first survey were seven questions and were asked to measure the identity. The survey was filled by foreigners in Netherlands. Moreover, the second survey was two questions to measure how diverse identities effect on job performance and the survey was filled by workers in KLM Royal Flights in Netherlands. People who filled the surveys were not supervised Because it was in another country. The results was that most of the people who filled the first survey there identity did not changed. And the effect of diverse identities on job performance was mixed not all positive and also Not all negative. Therefore, international labor pool and changing of Identities are not all the same resultsItem Investigating University Level Instructors’ Perceptions of an Integrated Technology-Aided Approach to Teaching Literature (A Case Study at MSA University)(2019) Gamil, KarinaThis study aimed at investigating the perceptions of university level instructors on the use of an integrated technology-aided approach to teach literature to students that take English as a foreign language (EFL). To achieve this aim, a random sample of eleven university level literature instructors working at October University for Modern Sciences and Arts (MSA) was chosen to investigate their perceptions on an integrated technology-aided approach. For the purpose of the study, the researcher designed a structured interview, which was assessed for its validity and reliability, and conducted it with the selected sample. The study findings revealed that the instructors preferred not only traditional technological aids such as videos, audios, and eBooks but also more innovative ones such as digital storytelling, hypertexts, digital mapping and blogs. Moreover, an overall positive response regarding the applicability of an integrated technology-aided approach was observed. In addition to the previous, several key challenges regarding the implementation of such an approach were pointed out, including the unavailability of necessary equipment, the time constraints, and the lack of training in the use of technology for both the students and the instructors. However, it is noted that the results of the current study are rather limited due to the narrow scope of the study and its descriptive nature. Therefore, it is recommended to conduct a similar study on a larger scale to investigate not only the perceptions of university level literature instructors across different universities and/or governorates but also the perceptions of the university students taking literature courses. Additionally, it is suggested to use the quasi-experimental method to investigate the effectiveness and challenges of the proposed integrated approach.Item Life Beyond Death in Children Literature: an Eco-critical exploration in Cultural-Portrayal of Death in Children Literary Works(October University of Modern Sciences and Arts, 2019) Youssef Abd El-Azim Mohamed El-Rouby, ShrookQuestioning how the reality of death should be delivered to children has been a controversial issue between parents and accordingly children works content creators. Whether death is depicted in a positive of negative attitude in a specific culture, the concept of death should most times be simply delivered to children. The dissertation explores the portrayal of life after death in different children literary works through an eco-critical perspective. The children literary works are inspired by certain cultures which are Greek mythology, Mexican culture and Chinese culture. A comparison between the variations of cultural attitudes is tackled through the different literary interpretations of death, with main question of whether children literature makes the concept of death easier to perceive by children and to what extent. The Greek culture of death shall be tackled through the Greek myth of Hercules in The Story of Hercules and the Disney movie Herculesto further understand whether the movie is better at reflecting the eco-critical aspect of death through the use of animals and imagery. The Disney movie Cocoin comparison is tackled to view the positive portrayal of death in the Mexican culture through the positive surrounding and colorful animal, and finally the Disney movie of Mulanand the Disney story ofMushu's Story which shows that despite the fact that Chinese culture does not have a positive attitude of death, the Disney production still found a way to create a pet out of the dead world whom is loveable and funny. The findings of the dissertation illustrates that the children literary works do indeed make death a more simple and less traumatic fact for children through the eco-critical elements used by the authorsItem Misleading Implementation of Entrepreneurial Ecosystem in Egypt(October University of Modern Sciences and Arts, 2019) Hassan Elsherbiny, DinaThis research is mainly tackling the presence and the role of the entrepreneurial ecosystem through the Egyptian economy and the entrepreneurship in Egypt. The main target is to identify the determine the effect of the entrepreneurship on the economic growth in Egypt and how it affect it. This hypothesis was examined through two Methods to measure the real-life situation for the startups in Egypt. The methods worked on collecting the real thoughts and actions toward the concept to give an accurate analysis on the consequences that might happen due to the incorrect way of applying and controlling the entrepreneurship process in Egypt. Therefore, this gives a credit and enhance the role of the entrepreneurial ecosystem and how it assures the success of the entrepreneurship and subsequently Egypt will have an economic growth. 3 Misleading Implementation of Entrepreneurial Ecosystem in EgyptItem A Pattern For Female PTSD: The Unauthorized Memory in Victor Fleming’s Cinematic Adaptation of Gone With The Wind and Vera Brittain’s Testament of Youth(October University of Modern Sciences and Arts, 2019) Youssef Bushiha, HibaThe narrative of post-war trauma is often focused on the experiences of the average white male, while females are often silenced and denied authority to speak about their own war trauma. The researcher aims to assert this fact by examining the quadri-phasic development of war related Post-Traumatic Stress Disorder exhibited by Scarlett O’Hara in Victor Fleming’s 1939 cinematic adaptation of Gone with the Wind and Vera Brittain in her own 1933 memoir Testament of Youth. Using William Niederland’s theory of Survivor Syndrome along with numerous literatures on Post-Traumatic Stress Disorder, the researcher examines the two female characters in the stages of Pre-trauma, Peri-trauma, Post-trauma and Growth. The findings indicate that a positive pre-traumatic life increases women’s chances of developing Post- Traumatic Stress Disorder, and that women’s tendency to dissociate when exposed to trauma is further the root cause of the disorder as both female characters re-experience the feelings of shock and fear that have been dissociated during the traumatic event. The researcher further concludes that women with Post Traumatic Stress Disorder may exhibit an inability to feel and form healthy relationships and that the only means of post-traumatic growth is the establishment of meaningful relationships and connections after resolving and letting go of the past.