Logical Design of Real estate customer relationship management

Abstract

The CRM stands for (Customer Relationship Management) which is a technology developed to manage all company relationship with its customer and also potential customers. The objective of any CRM is to improve and grow any business by helping those business to stay on top of their customers and connected to them in a streamline process to improve the profitability and also their relationship with the customers, suppliers and everything related to the business. This system aims to enhance efficiency of real estate agents and minimizing margin of error that they experience during their work. It also provide a detailed marketing strategy for units based on reports generated by the marketer of the market analysis. Furthermore the system generate to the admin reports of the agents performance and helps the admins to keep track the overall performance of the whole agency. Additionally, the system uses the internet of things (IOT) technology, specifically the machine learning technology which will automatically record the agents calls and analyse them to see if there are any mistakes and inform the agents with them.