Faculty Of Mass Communication Graduation Project 2017 - 2018

Permanent URI for this collectionhttp://185.252.233.37:4000/handle/123456789/61

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Browsing Faculty Of Mass Communication Graduation Project 2017 - 2018 by Subject "Advertising and Public Relations"

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    Girl Power
    (October University of Modern Sciences and Arts, 2018) Fakhry, Andrew
    A public service announcement campaign that spots the light on the success potentials of girls in the current time. Through both; emotional and rational appeals the campaign urges the society to encourage girls, and believe in their abilities in the various domains of life. The Campaign delivers its message through outdoors, radio, and TV advertisements.
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    Social Interactivity
    (October University of Modern Sciences and Arts, 2018) Serry, Farah; El Seweidy, Farah
    A public service announcement campaign that spurs from our current electronic interaction obsession. The campaign aims at emphasizing the importance of human social interaction away from the technological means through both; emotional and rational appeals. The Campaign delivers its message through outdoors, radio, and TV advertisements.
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    Verbal Harassment
    (October University of Modern Sciences and Arts, 2018) Khaled, Amira; Mostafa, Rana; Hossam, Ali
    Through a multimedia public service announcement campaign, the project aims at introducing the concept of verbal abuse and harassment as a most common type that equates physical one. The campaign utilizes both rational and emotional appeals to spot the light on the various problems which result from words and how they can be of the same harm as other types of harassment. The Campaign delivers its message through