The Impact of Social Media Platforms on Raising Consumer’s Brand Awareness : An application on (Palma Company)

Tarek, Ahmed; Khaled, Abdel Rehim; Waleed, Omar; Sheta, Ahmed

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dc.contributor.author	Tarek, Ahmed
dc.contributor.author	Khaled, Abdel Rehim
dc.contributor.author	Waleed, Omar
dc.contributor.author	Sheta, Ahmed
dc.date.accessioned	2020-03-08T07:33:23Z
dc.date.available	2020-03-08T07:33:23Z
dc.date.issued	2019
dc.identifier.citation	Kapur, D. (2010). Analytical Framework and Research Methodology. In Diaspora, Development, and Democracy: The Domestic Impact of International Migration from India (pp. 23-49). PRINCETON; OXFORD: Princeton University Press. Retrieved from www.jstor.org/stable/j.ctt7rzxc.6  Watson, R Data Analysis Using Quantitative Software. (2014). Quantitative Social Research Methods, 228–268. doi: 10.4135/9789351507741.n7  Lefèvre, H., Moro, M., & Lachal, J. (2019). Research in adolescent healthcare: The value of qualitative methods. Archives De Pédiatrie, 26(7), 426–430. doi: 10.1016/j.arcped.2019.09.012  Barlett, J.E. & Kotrlik, J. & Higgins, C.. (2001). Organizational Research: Determining Appropriate Sample Size in Survey Research. Information Technology, Learning, and Performance Journal. 19.  Vonglao, P. (2017). Application of fuzzy logic to improve the Likert scale to measure latent variables. Kasetsart Journal of Social Sciences, 38(3), 337–344. doi: 10.1016/j.kjss.2017.01.002  Artino, A. R., Rochelle, J. S. L., Dezee, K. J., & Gehlbach, H. (2014). Developing questionnaires for educational research: AMEE Guide No. 87. Medical Teacher, 36(6), 463–474. doi: 10.3109/0142159x.2014.889814	en_US
dc.identifier.uri	http://repository.msa.edu.eg/xmlui/handle/123456789/3533
dc.description.abstract	The researchers aim to first point out the objectives of the research, the technique and methodology used in the process, this includes the approach, strategy, aim and questionnaire design.	en_US
dc.description.sponsorship	Dr. Zeinab Zaazou	en_US
dc.language.iso	en	en_US
dc.publisher	Copyright © 2019 MSA University. All Rights Reserved.	en_US
dc.relation.ispartofseries	MANAGEMENT DISTINGUISHED PROJECTS 2019;
dc.subject	October University for Modern Sciences and Arts	en_US
dc.subject	University of Modern Sciences and Arts	en_US
dc.subject	MSA University	en_US
dc.subject	جامعة أكتوبر للعلوم الحديثة والآداب	en_US
dc.subject	Raising Consumer’s Brand Awareness	en_US
dc.title	The Impact of Social Media Platforms on Raising Consumer’s Brand Awareness : An application on (Palma Company)	en_US
dc.type	Other	en_US
dc.Affiliation	October University for modern sciences and Arts (MSA)