• Examining the Effects of Embodied Interaction Modalities on Students' Retention Skills in a Real Classroom Context 

  Chettaoui, Neila ; Atia, Ayman ; Bouhlel, Med. Salim  (SPRINGER HEIDELBERG, TIERGARTENSTRASSE 17, D-69121 HEIDELBERG, GERMANY, 2022-01-06)

  Embodied cognition theory denotes that knowledge is incorporated into the body's sensorimotor system, which facilitates learning and understanding abstract concepts. In this context, several interaction modalities have ...
• An Experimental Investigation of the Impact of Different Advertising Formats on Children’s Attitudes’ Towards Sports Brands 

  Yousif, Ranya Ibrahim; Tarek, Alaa; Kortam, Wael (INST SUPERIOR ENTRE DOURO & VOUGA, RUA ANT CASTRO CORTE REAL, SANTA MARIA DA FEIRA, AVEIRO 4520-909, PORTUGAL, 2021-12-17)

  The study aims to investigate children’s attitude towards different advertising formats including TV ads, in-movie product placement and in-game advertisements, using a web-based between subjects’ experimental design ...
• Bioprospecting of Thermophilic Fungal Enzymes and Potential Applications 

  Balbool, Bassem A; Abo Nouh, Fatma Ahmed; Atef Gezaf, Sara; Mohamed, Akram H; Abdel-Azeemo, Ahmed M (Springer, 2022-01-01)

  Enzymes are the catalysts of chemical reactions; they are responsible for many biotechnological applications and industries. Fungi are considered as a reservoir for various chemical compounds, which are involved in many ...
• Abnormal disclosure tone, earnings management and earnings quality 

  Abou-El-Sood, Heba; El-Sayed, Dalia (Emerald, 2021-08-09)

  Purpose – The authors investigate whether abnormal tone in corporate narrative disclosures is associated with earnings management and earnings quality, in an emerging market context. Based on agency theory and opportun ...
• Progression of hepatic encephalopathy induced by bile duct ligation versus thioacetamide in rats: Regulatory role of apigenin 

  Fayez, Ahmed M; Mansour, Dina F; Saleh, Dalia O (Open Science Publishers LLP Inc., 2021-12)

  Hepatic encephalopathy (HE) is the decline in brain functions due to liver insufficiency. A high mortality rate was reported due to the rapid progression of HE from covert to overt, leading to detrimental consequences. ...

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