Tawfik Halim, Yasser; Samy Eldeeb, Mohamed; Elwy Habib, Emad; Ahmed Bassim, Mohga
(SSRN, 6/29/2011)
Hospitality industry operates their businesses in an increasingly changeable and unpredictable environment, where competition assumes a global scale; that requires the generation of new ideas, tools and methods. In this ...