Yasser Ahmed Ibrahim, AriaRaed Dawood Aly, AyaKhalid Mohamed Ibrahim, Malak2023-07-272023-07-272023Marketing Graduation Projectshttp://repository.msa.edu.eg/xmlui/handle/123456789/5652Faculty Of Management Graduation Project 2022- 2023This research aims to study the effect of the monorail as a new transportation facility on the students’ perception to study in the new administrative capital This research’s data was obtained from both primary and secondary data, as the researchers reviewed and used previous academic articles studying the effect of the monorail as a new transportation facility in a country and its benefits. The researchers also conducted in-depth interviews with two industry experts in order to obtain valuable insight about the monorail and how it can be beneficial to the students, an online questionnaire was formed and answered by 272 respondents from both genders males and females with the purpose of measuring their opinion about the effect of monorail on the perception of the students. Finally, the data obtained from the previous convenience methods were analyzed using SPSS program and Smart PLS program. The findings of this research indicated that the monorail has an effect on the students’ perception to study in the new administrative capital.enجامعة أكتوبر للعلوم الحديثة و الأدابMSA universityOctober university for modern sciences and artsuniversity of modern sciences and artsStudents’ perceptionTransportationMonorail, new administrative capitalThe effect of monorail as a new transportation facility on the students’ perception to apply to universities in the new administrative capitalOther